David Recalde is a Cultural Industries & Communication Consultant based in Tokyo. Born in Madrid in 1982, he studied Product Design in Valencia and Budapest before completing a Master’s degree in Design at the Complutense University of Madrid.
His early career was shaped by a deep interest in the history and methodology of design, and a process that has always started with sketching — treating drawing not as a final output but as a tool for thinking. That curiosity later drew him toward new technologies applied to digital creation, as his practice expanded from physical products into communication, branding and digital strategy.
Since relocating to Japan, his work has centred on cultural management, event production and institutional communication. He currently leads the studio at NODA and founded softpower.school, a research platform on cultural industries. He is available for select consulting engagements.
§ 02 Education
Master in SEO & Digital Marketing
BIG School
Master's degree in Design
Complutense University, Madrid
Degree in Product Design
EASD Valencia & Moholy-Nagy University, Budapest
Master in 3D Animation and Digital Post-Production
CICE, Madrid
Technician in Plastic Arts and Design
College of Design, Madrid
§ 03 A growing body of knowledge
3D & Digital Creation
Animation · Visualization · Post-production
Product & Industrial Design
Methodology · Craft · Systems thinking
Communication & Strategy
Branding · Institutions · Content
Cultural Industries
Soft power · Platforms · Diplomacy
Research & Practice
RtD · Inquiry · Methodology
A growing body of knowledge →
§ 04 How I work
Every project starts with a question, not a solution. I bring together design thinking, research practice and institutional knowledge to find answers that are strategic, grounded and built to last.
Every project starts with a question, not a solution.
§ 05 Organisations & Institutions